face it, your skin is needy.

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We're constantly on the lookout for beauty products that can pull double duty and get us out the door that much faster. Especially for a girl on the go –– which is pretty much all of us. This is why skincare is taking over our countertops and makeup bags. The biggest trend in beauty are makeup-skin-care hybrids once pioneered by Laura Mercier almost a decade ago. Today indie brands are making the biggest impact on the industry with their creation of single cult-products with more purpose and effectiveness in turning beauty routine into a dose of self-care. Share your favorite brands with us and tell us what you love most about them.

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aw20/21 color: addicted to artificial brights